«Огонь традиций»
Растем вместе!
«Фермы зовут»: B2B-кампания, которая не похожа ни на одну B2B-кампанию
«Переодетки»: как fashion-бренд заменил ТВ своим шоу и выиграл
25 историй успеха — одна истина
BYD: создавая новое восприятие бренда
Second Licence
血の戦い |БИТВА КРОВИ: Это началось внезапно, но сделало меня сильнее
KOTEX - СПОРТ ДЕВОЧКАМ ИДЕТ
AVO bank. Вместе на поле!
Закрытый показ, открытый успех: MANGO Capsule
Ozon Travel Always-on Influencer System
НАС НЕ ПРОЛИСТАЛИ | ЯНДЕКС ДЛЯ ЧМ-2026
Плов на новой высоте
Viva Braslav: The Wheel Invitation
Услышаны вместе
Номинации конкурса
Marketing & Creative Effectiveness. Brand Launch / Re‑launch Campaign
4
Marketing & Creative Effectiveness. Long‑Term Campaign Effectiveness
2
Marketing & Creative Effectiveness. Short‑Term Campaign Effectiveness
8
Marketing & Creative Effectiveness. Budget Breakthrough Campaign Effectiveness
4
Marketing & Creative Effectiveness. Cultural Codes & Insights
13
Marketing & Creative Effectiveness. B2B Activation Effectiveness
4
Marketing & Creative Effectiveness. B2C Activation Effectiveness
6
Marketing & Creative Effectiveness. Event Marketing Campaign Effectiveness
3
Marketing & Creative Effectiveness. PR Campaign Effectiveness
5
Marketing & Creative Effectiveness. Influencer Campaign Effectiveness
2
Creativity & Craft (Omnichannel & Integrated). Best Integrated Creative Campaign
2
Creativity & Craft (Omnichannel & Integrated). Low Budget Creative Campaign
1
Creativity & Craft (Omnichannel & Integrated). Best Creative Strategy
6
Creativity & Craft (One‑Channel). Best Film Idea & Script
3
Creativity & Craft (One‑Channel). Film Craft Excellence
3
Creativity & Craft (One‑Channel). Print & OOH Excellence
4
Creativity & Craft (One‑Channel). Non‑standard OOH & Ambient
2
Creativity & Craft (One‑Channel). Creative Use of Audio Media
0
Branding & Design. Best New Brand Identity Design
4
Branding & Design. Best Brand Identity Refresh / Re‑design
3
Branding & Design. Best Packaging Design
0
Branding & Design. Excellence in Visual Communications
2
Branding & Design. Best Digital & Interactive Design
0
Social & ESG Campaigns. Best Social Impact Campaign
4
Social & ESG Campaigns. ESG Communications Excellence
2
Social & ESG Campaigns. Best Social PR Campaign
3
Digital Campaigns. Best Digital & Interactive Campaign
4
Digital Campaigns. Best SMM & Influencer Campaign
3
Media Campaigns. Excellence in Media Strategy
1
Media Campaigns. Best Integrated Media Campaign
3
Media Campaigns. Creative Use of Single Media
3
PR Campaigns. Best Integrated PR Campaign
2
PR Campaigns. Best Reputation Management Campaign
0
PR Campaigns. Event‑based PR Campaign
1
Concept. Best Concept — Unrealised/Speculative Projects
3